Sales Dashboard Examples

A high level overview of performance metrics for each department in an organization.

Sales Growth – Analyze the pace at which your organization’s sales revenue is growing and use that information in strategic decision-making.

Average Profit Margin – Measures the average profit generated from the sale of a specific service, product or product/service category.

Sales Bookings – Measures the number and value of bookings for a given time period, where a “booking” is a won, signed or committed sale.

Sales Opportunities – Organizes each opportunity your sales team is currently cultivating by assigning them a status such as “qualified” or “proposal.”

Sales Target – Measure the number of wins over a specific time period and compare it to a target value and past performance to motivate your sales team.

Quote To Close Ratio – Measures the number of formal quotes sent out by your sales team compared to the number of deals closed.

Product Performance – Measure and rank products based on revenue performance to inform your sales team which products are selling well and which products need special attention.

Average Purchase Value – Measures the average value of each sale and is used to help quantify the value of each opportunity.

Sales per Rep – Measure the ability of each of your sales reps to generate revenue for your organization and foster a healthy, productive level of competition amongst team members.

Sales by Contact Method – Measure which contact methods are the most successful at generating sales. With this information, your sales team can allocate their time and efforts accordingly.